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Archive | January, 2013

The Power of Visuals on Facebook

Branding on facebookMany agents realize the importance of building a powerful social media strategy. The cornerstone of any such strategy is Facebook, the social utility that connects 93% of American adults. But how is the best way to build a strong Facebook presence?

More and more studies reveal that the posting of strong visuals is the best way to get people to read and engage with your Facebook posts. Here are a few examples.

Hubspot, a well respected marketing solutions company, explains:

“It’s time to increase the amount of visuals in your Facebook posts.

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What the Case Shiller Report is Actually Telling Us

Breakthrough in investigation processCase Shiller released their latest Home Price Index yesterday. The headlines that followed were true but, in our opinion, a little misleading. Here are some of the highlights of the report that have dominated major media coverage:

  • Home prices rose 5.5% in the 12 months ending in November 2012 (the latest data available).
  • In the 12 months ended in November, prices rose in 19 of 20 cities.
  • Housing is clearly recovering. Prices are rising as are both new and existing home sales.
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Inventory: Only Challenge to the Real Estate Recovery

Chart going through the floorThe real estate market is in the midst of a major comeback. Sales are greater than any time since 2007. Consumer confidence is increasing. Economists are now saying housing is the major tailwind to our nation’s overall economic recovery.

However, there is one major challenge that could stall the housing market: a lack of inventory.

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5 Reasons You Should List Your House TODAY!

Points About PointsMany homeowners are waiting until the Spring ‘buying season’ to list their homes for sale. Here are five reasons why that might not make sense this year:

1.) Demand Is High

Homes are selling at a pace not seen since 2007.

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Negative Equity: The Latest Statistics [INFOGRAPHIC]

Negative Equity


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