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(English) Judging An Agent’s Listing Presentation

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11 comentarios
  1. Dean Hartman
    Dean Hartman Dice:

    Susan, thanks for the nice words….

    Judy, when a house needs work (like many do, especially with all the short sales and foreclosures on the market), why not include a contractor at your open house? They can do renderings and bring samples to show what the home could look like. Add in your loan officer and an explanation of the 203K program and you can creat excitment about a less-than-perfect home.

    Responder
  2. Josette Skilling
    Josette Skilling Dice:

    Right on the money! It’s all the parts working together in a well executed plan that will make for a successful sale. What the seller is willing to do to get there is critical and then we need to base all the other elements of the marketing plan on that motivation.

    Commission is part of the sales tool and I find that when explained like that sellers start to see how it’s the wrong focus. If we were all widgets it would be easy to base on price :)

    Love the great tip on bringing in the 203K and construction experts to explain how to solve the problems right there as buyers are looking!

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