The Video Every Agent Needs to Make This Month

Unless you’ve been living under a rock, you’re likely aware of the recent reduction in mortgage rates. Even better is the news that rates are predicted to continue gradually declining in the months and year ahead. 

Potential buyers who put moving plans on hold are now wondering: how much lower are they going to go?  

The best thing you can do as a real estate agent is to prompt them to think about the number they want to see rates hit that would make them re-enter the market. 

Lucky for you, we have the perfect video script to help you ask the question and explain the opportunity available to your viewer. Once buyers have that number in mind, they’ll know they don’t need to follow rates themselves and wait for it to become a reality.

Instead, they’ll want to connect with a local real estate professional. You can help them stay up to date on what’s happening and have a conversation about when to make their move. And once rates hit their target, you’ll be the first to let them know. 

Bottom Line

Don’t let potential buyers wait around for the perfect market conditions – especially if their expectations aren’t realistic. 

It’s your job to explain the reality of today’s market and what opportunities are out there for current homeowners and hopeful buyers who have been waiting on the sidelines.  

This script helps you start the conversation with potential clients and gets them thinking about what their needs are in a new way. Plus, video is a great way to make a personal connection over what’s a personal decision. 

You already know how easy it is to do this with RealTalk by KCM™, the first all-in-one video creator for real estate agents. You can literally just record and share. 

With pre-written scripts (like the one covering this very topic) as well as a built-in teleprompter, it’s the quickest and easiest way to create videos that work double time to educate your sphere and elevate your marketing. 

There’s no hassle, no complicated tech, no expensive equipment, and best of all… no editing required. Try RealTalk for free today.