BUYER & SELLER GUIDES

Done-for-you real estate eGuides that you can give directly to your buyers and sellers, personalized with your photo, bio and contact information

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Separate guides for Buyers and Sellers

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New guides each season

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Easy-to-understand format and layouts

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A wide range of topics relevant to your clients

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Typically 15-20 pages of great information

8 new guides a year (2 each season)

Personalized with your name, photo & contact info

Done-for-you PDFs or editable PPTs for customization

Professional, easy-to-understand format written for your clients & prospects

Available in English and Spanish

Differentiate yourself from
the real estate competition

Demonstrating your real estate knowledge and expertise is crucial to standing out from the crowd and positioning yourself as a real estate expert.

These done-for-you guides, personalized with your details, prove that you’re not just another salesperson, but an agent who cares about helping your clients and prospects make the best decisions about their homes.

I just love the Keeping Current Matters materials… the KCM graphics and posts give me just what I need to increase my expertise while sharing knowledge in a simplified, flashy format to my clients and prospects through all of my media sources.

The KCM Membership is an amazing tool from so many angles… one of the greatest parts is the dual value add and investment of marketing dollars; education for myself about the industry and the opportunity to share with my sphere to learn and grow at the same time.

Having these guides gives me an edge over the big box brokerages… the professionalism of the guide makes me stand out, and I always introduce it as “my marketing team” helped put this together.

Then the freedom to personalize it is by far the best thing about it. Not only do I have my photo and contact information on there, but I also have the ability to really customize the guides to my area (Hawaii), primarily by adding in local graphs alongside the provided national graphs.

I personalized the Winter Buyer Guide, made it into a video slideshow, and have it on repeat at open houses. When asked about it, I will email it or make a book copy for clients!

I do not do an open house without the Buyer and Seller Guides. They have helped me pickup both buyers and sellers. They love the handouts.

Buyer and Seller Guides can benefit you in so many ways

Open Houses

Print copies and provide them at an open house, or use them to follow up with attendees, sending them via email as a thank you

Pre-Listing Package

Send a copy of the Seller Guide a few days before your next listing appointment to set the tone

Listing Presentations

Print a copy of the Seller Guide and use it as a leave-behind on your next listing appointment

Social Media

Share links to your personalized guides on your social media channels to position yourself as a market expert

Email

Email your database each season to stay in touch & continuously provide valuable information on the current housing market

Website

Add links to your Buyer & Seller Guides directly from your website so your audience can easily access valuable information

Follow Up

Follow up with new leads by sending a quick email with a copy of the latest Buyer or Seller Guide in order to brand yourself as an expert advisor

Door Knocking

Leave a lasting impression the next time you go door knocking by printing the guides and providing them as a leave-behind

Check out this season’s
Buyer & Seller Guides

BUYER GUIDE FALL 2020

Things to consider when buying a home

  • Buying a Home This Fall

    If you’re considering buying a home, this may be your year.

  • Expert Forecast on the Rest of This Year

    Some of the biggest questions on everyone’s minds these days are: When will the economy recover, and what’s the outlook for the housing market?

  • Why Mortgage Rates Are Driving Affordability

    Freddie Mac has recently reported the average 30-year fixed mortgage rate dropping to record lows, reaching the lowest point in the history of the survey. This allows for buyers to buy more home than in previous years.

  • How Technology Is Enabling the Real Estate Process

    One of the big changes we’re adapting to is how the common real estate transaction is being revised. Technology is making it possible for many to continue the quest for homeownership.

SELLER GUIDE FALL 2020

Things to consider when selling your house

  • Selling Your House This Fall

    Buyer demand is strong and inventory is low.

  • What’s Forecasted for the Rest of the Year?

    Based on recent data on the economy, unemployment, real estate, etc. many economists are revising their forecasts for the rest of 2020, and it looks promising.

  • Leveraging Your Equity

    As a homeowner, you may have more equity in your house than you realize. Using it to make your move to a new home while interest rates are near all-time lows may be the best decision you could ever make.

  • Why Low Inventory Is a Win for Sellers

    Inventory is arguably the biggest challenge for buyers in today’s housing market. There are simply more buyers actively looking for homes to purchase than there are sellers selling them.

What else comes with the KCM Membership?

Personalized Posts

Daily real estate blog posts, personalized with your photo, bio and contact information

Professional Visuals

Powerful real estate charts, graphs and other visuals to boost your presentations and marketing materials