BUYER & SELLER GUIDES

Done-for-you real estate eGuides that you can give directly to your buyers and sellers, personalized with your photo, bio and contact information

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Separate guides for Buyers and Sellers

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New guides each season

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Personalized to you and your brand

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A wide range of topics relevant to your clients

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Easy-to-understand format and layouts

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Typically 15-20 pages of great information

8 new guides a year (2 each season)

Personalized with your name, photo & contact info

Done-for-you PDFs or editable PPTs for customization

Professional, easy-to-understand format written for your clients & prospects

Available in English and Spanish

Differentiate yourself from
the real estate competition

Demonstrating your real estate knowledge and expertise is crucial to standing out from the crowd and positioning yourself as a real estate expert.

These done-for-you guides, personalized with your details, prove that you’re not just another salesperson, but an agent who cares about helping your clients and prospects make the best decisions about their homes.

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I just love the Keeping Current Matters materials… the KCM graphics and posts give me just what I need to increase my expertise while sharing knowledge in a simplified, flashy format to my clients and prospects through all of my media sources.

The KCM Membership is an amazing tool from so many angles… one of the greatest parts is the dual value add and investment of marketing dollars; education for myself about the industry and the opportunity to share with my sphere to learn and grow at the same time.

Having these guides gives me an edge over the big box brokerages… the professionalism of the guide makes me stand out, and I always introduce it as “my marketing team” helped put this together.

Then the freedom to personalize it is by far the best thing about it. Not only do I have my photo and contact information on there, but I also have the ability to really customize the guides to my area (Hawaii), primarily by adding in local graphs alongside the provided national graphs.

I personalized the Winter Buyer Guide, made it into a video slideshow, and have it on repeat at open houses. When asked about it, I will email it or make a book copy for clients!

I do not do an open house without the Buyer and Seller Guides. They have helped me pickup both buyers and sellers. They love the handouts.

Buyer and Seller Guides can benefit you in so many ways

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Open Houses

Print copies and provide them at an open house, or use them to follow up with attendees, sending them via email as a thank you

Pre-Listing Package

Send a copy of the Seller Guide a few days before your next listing appointment to set the tone

Listing Presentations

Print a copy of the Seller Guide and use it as a leave-behind on your next listing appointment

Social Media

Share links to your personalized guides on your social media channels to position yourself as a market expert

Email

Email your database each season to stay in touch & continuously provide valuable information on the current housing market

Website

Add links to your Buyer & Seller Guides directly from your website so your audience can easily access valuable information

Follow Up

Follow up with new leads by sending a quick email with a copy of the latest Buyer or Seller Guide in order to brand yourself as an expert advisor

Door Knocking

Leave a lasting impression the next time you go door knocking by printing the guides and providing them as a leave-behind

Check out this season’s
Buyer & Seller Guides

BUYER GUIDE FALL 2023

Things to consider when buying a home

  • Ways To Overcome Affordability Challenges in Today’s Housing Market

    Ways to make homeownership a reality in any market.

  • What’s Happening in the Housing Market?

    Mortgage rates, inventory, and home prices are likely top of mind for clients.

  • When Buying May Make More Sense Than Renting

    Not only does homeownership protect you from inflation, but it can offer financial advantages in the long run.

  • Things to Avoid After Applying for a Mortgage

    Consistency is the name of the game after applying.

SELLER GUIDE FALL 2023

Things to consider when selling your house

  • Should I Sell This Fall?

    Expert insights on where mortgage rates and home prices may be headed.

  • Home Prices Are Rebounding

    While local home price trends vary, data is telling us that prices are appreciating nationally.

  • Equity Is a Game Changer for Sellers

    Torn about selling because of mortgage rates? Your equity may be exactly what you need to feel more comfortable making a move.

  • Today’s Housing Inventory Is a Sweet Spot for Sellers

    There aren’t enough homes for sale compared to the number of people who want to buy them.

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What else comes with the KCM Membership?

Personalized Posts

Daily real estate blog posts, personalized with your photo, bio and contact information

Professional Visuals

Powerful real estate charts, graphs and other visuals to boost your presentations and marketing materials