The #1 Tool Helping Top Agents Boost Their Business
Trying to keep up with real estate marketing trends these days can feel a bit like a dog chasing its tail.
But with more agents entering the industry every day, it’s never been more important to make sure your marketing stands out and sends the right message.
This is how top agents are using Keeping Current Matters to do just that.
#1 – Be the Market Expert
Today’s consumers want more from their agents than someone who can show homes.
They want someone who can navigate the market, explain topical & technical insights and prove that above all else, they are a trusted advisor.
So, how do you do that? By staying up-to-date and filling every bit of your real estate marketing with insider insights.
Learn more about how using KCM increased this member’s online presence in this video.
#2 – Don’t Under Estimate Your Lead Follow-Up
According to Hubspot, 80% of marketers have reported an increase in email engagement over the past 12 months.
But there lies a delicate balance in how to do it right. After all, nothing can send a prospect running faster than a sales email that’s too sales-y.
When in doubt: pack your follow-ups with content that builds trust and proves your value. This shows you’re in it for more than the commission – you truly have their best interest at heart.
#3 – Video, Video, Video
We’re in a new age of marketing, and video is a must-have for any agent’s strategy. Whether it’s an Instagram Story, home tour or market update, this simple addition could reap big benefits.
85% of buyers & sellers want to work with an agent who uses video.
Fun, attention-grabbing videos are a great way to educate, engage, and elevate your brand all at the same time.
#4 – Fill Your Feed with More Than Listings
In a visually fueled industry like real estate, agents have endless opportunities for how to fill their feed.
And since 47% of agents report that social media results in the highest quality leads, it’s not a part of your marketing to take for granted.
It’s also the best place to show off your authentic self. Because at the end of the day, you’re not just selling homes. You’re selling yourself.
With everything else you’re doing to keep your business going, it can be easy to let your marketing get left behind. The good news is, we have a simple solution for that.
With ready-to-share content powered by the latest insights, Keeping Current Matters makes it easy to simplify the market and amplify your marketing. That way you have time back in your busy day to focus on what matters most: your clients.
Ready to work smarter, not harder? Give KCM a try for 14-days totally free.
No contracts. No risk. Cancel anytime.