The Best Time To Buy a Home Is Almost Here. Are Your Clients Ready?
If you’ve been waiting for the right moment to reconnect with your buyer leads, this is it.
According to Realtor.com, October is officially the best month to buy a home in 2025. Here’s why: more listings, slightly better prices, and less competition than in spring or summer.
But here’s what most buyers don’t realize: while this year the week of October 12 – 18th is the best time to buy nationally, the exact week to buy depends on where they live.
That’s where your local real estate expertise really stands out – and using this KCM Best Time To Buy Playbook gives you everything you need to make it happen. Here’s why.
Why This Matters for Real Estate Agents
When mortgage rates went up and inventory stayed tight, a lot of buyers hit pause. Many are still waiting, unsure if now is the right time to buy a home.
This is your chance to bring them clarity – not opinions or headlines, but data and insights.
You’re not just saying it’s a good time to buy. You’re showing them why, with real numbers and local housing market context.
What’s Different About This October
Right now, market conditions are creating a rare advantage for buyers:
- More homes for sale than we’ve seen in recent years.
- Slower home price growth, which means monthly payments are more manageable.
- Less competition, so buyers don’t have to rush or overbid.
It’s not 2021 anymore. The market is more balanced – and that’s good news for today’s buyers.
How Agents Can Use This
Agents who have the most conversations right now are the ones winning new business.
Use the KCM Best Time To Buy Playbook to share this message with your database in a few quick ways:
- Reach out to buyer leads who paused their search earlier this year.
- Send an email offering to share the best week to buy a home in your local market (the data is linked for you).
- Share your KCM Fall Buyer Guide as an easy lead magnet packed with real data.
Real Agent Example:
“I texted the graphic to 40 buyers from my list. 18 of them replied, I booked 7 appointments, and ended up writing a contract – all from one five-minute message.”
— Olyvia Salyer, Berkshire Hathaway HomeServices
KCM Playbooks make it simple. You get the visuals, talking points, scripts, and timing – all ready to share in your emails, texts, and social posts.
Bottom Line: Put KCM Playbooks to Work for You
This buyer window won’t stay open forever. If your clients are waiting for a sign that it’s the right time to buy a home – this is it.
Here’s a quick message you can copy and send to any buyer who’s been on the fence:
“Hey! I’ve been keeping an eye on the market for you, and there’s actually a short window this October that’s shaping up to be one of the best times to buy. Thought of you when I saw the data — want me to break it down for you?”
Want to deliver this message clearly, confidently, and consistently? That’s exactly what KCM Playbooks for real estate agents are built for.
Try them free for 14 days and see how they help you turn your market insights into high-impact conversations that close more deals.