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How to Reclaim the Narrative in a Shifting Market

Free Resource Page

Choose Your Topic:

  • Why Homeownership Matters

  • Forecasting Home Sales & Prices in 2019

  • Recession Economic Slowdown

  • Price to Sell Immediately (PTSI)

  • Establishing Trust in a Shifting Market

In light of our recent Facebook Live video and the ongoing conversation around the current housing market’s greatest challenges, we have created a list of resources just for real estate professionals. 

Below, we’ve compiled a list of recent blog posts, guides, and infographics published by KCM to help you establish trust and reclaim the narrative with your business.

These resources can be used with your clients, on social media or for your own sake as you take the time to better understand and educate your clients on this housing market.

These articles are available through our free, daily KCM Blog subscription and can be personalized with your brand for sharing by becoming a KCM Member. Sign up for a 14-day free trial to access these and more powerful tools and resources.

We hope that you will be able to use these articles to help you and your clients make powerful and confident decisions when buying or selling a home.

– The KCM Crew

Why Homeownership Matters

Owning a home has great financial benefits, yet many continue to rent because they don’t believe they can afford to purchase a home of their own or believe the need for homeownership is a thing of the past!

The following collection of blog posts and infographics clearly demonstrate that owning your home has many emotional, social, and financial benefits that cannot be achieved by renting.

Let’s educate the market on why #homeownershipmatters.

Home Buyer Demand Will Be Strong for Years to Come | Keeping Current Matters
April 10, 2019

Home Buyer Demand Will Be Strong for Years to Come

There has been a lot written about millennials and their preference to live in city centers above their favorite pizza place. Some have even gone so far as to say that millennials are a “Renter-Generation”.
Homeownership is a Cornerstone of the American Dream | Keeping Current Matters
March 14, 2019

Homeownership is a Cornerstone of the American Dream

Why Homeownership Matters Now More Than Ever | Keeping Current Matters
February 13, 2019

Why Homeownership Matters Now More Than Ever

The Importance of Homeownership to the American Dream | Keeping Current Matters
January 23, 2019

The Importance of Homeownership to the American Dream

Homeownership Remains a Huge Part of the American Dream | Keeping Current Matters
December 19, 2018

Homeownership Remains a Huge Part of the American Dream

The True Cost of NOT Owning Your Home | Keeping Current Matters
October 8, 2018

The True Cost of NOT Owning Your Home

June 1, 2018

Top Reasons to Own Your Home [INFOGRAPHIC]

The Benefits of Homeownership Go Beyond the Financial| Keeping Current Matters
January 3, 2018

The Benefits of Homeownership Go Beyond the Financial

Want to share a personalized version of these blog posts or infographics that automatically include your name, branding, and contact information?

Click here to learn more about KCM’s most popular feature, Personalized Posts.

Forecasting Home Sales & Prices in 2019

Buyers and sellers are confused by headlines that seem to change drastically every single day.

With blogs and visuals, you can simply and effectively explain to your clients what the experts are saying and where they believe home prices and sales will be heading this year.

3 Graphs that Show What You Need to Know About Today's Real Estate Market | Keeping Current Matters
April 4, 2019

3 Graphs that Show What You Need to Know About Today’s Real Estate Market

The Housing Market has been a hot-topic in the news lately. Depending on which media outlet you watch, it can start to be a bit confusing to understand what’s really going on with interest rates and home prices!
Home Prices Up 5.73% Across the Country! [INFOGRAPHIC] | Keeping Current Matters
March 1, 2019

Home Prices Up 5.73% Across the Country! [INFOGRAPHIC]

No Worries… Home Prices Coming in for a SOFT Landing | Keeping Current Matters
February 28, 2019

No Worries… Home Prices Coming in for a SOFT Landing

Why A Normal Market is Just What We Need | Keeping Current Matters
February 20, 2019

Why A Normal Market is Just What We Need

2019 Will Be a Great Year for Buyers AND Sellers | Keeping Current Matters
February 19, 2019

2019 Will Be a Great Year for Buyers AND Sellers

How Will Home Sales Measure Up Next Year? | Keeping Current Matters
November 1, 2018

How Will Home Sales Measure Up Next Year?

How Will Home Sales Measure Up Next Year? | Keeping Current Matters

How do you educate yourself with the latest information and communicate those insights clearly and effectively to your clients?

KCM’s Monthly Market Report, a new video each month available to Members, highlights what’s happening in the real estate market and why.

KCM Members also have access to a toolkit of powerful real estate charts, graphs and other visuals to boost your presentations and marketing materials.

Recession Economic Slowdown

There are many articles talking about a future recession. Are we entering a recession or just seeing an economic slowdown? When do the experts believe the next recession will happen?

To get a better understanding, read this blog post and listen to our free webinar that explains the forecast and the effect on the housing market.

Strength of the Economy Is Surprising the Experts | Keeping Current Matters
January 30, 2020

Strength of the Economy Is Surprising the Experts

We’re currently in the longest economic recovery in U.S. history. That has caused some to ask experts to project when the next economic slowdown (recession) could occur. Two years ago, 67% of the economists surveyed by the Wall Street Journal (WSJ) for the Economic Forecasting Survey predicted we would have a recession no later than the end of this year (2020). The same study done just three months ago showed more than one third of the economists still saw an economic slowdown right around the corner.
This is Not 2008 All Over Again: The Mortgage Lending Factor | Keeping Current Matters
November 14, 2019

This is Not 2008 All Over Again: The Mortgage Lending Factor

A Recession Does Not Equal a Housing Crisis [INFOGRAPHIC] | Keeping Current Matters
August 30, 2019

A Recession Does Not Equal a Housing Crisis [INFOGRAPHIC]

Homebuyers Shouldn’t Worry About 2008 All Over Again | Keeping Current Matters
April 2, 2019

Homebuyers Shouldn’t Worry About 2008 All Over Again

The Enormous Divide Between the Headline and the Truth | Keeping Current Matters
March 26, 2019

The Enormous Divide Between the Headline and the Truth [FREE WEBINAR]

Watch the Replay

Free Webinar

Why the Housing Market Will Survive the Next Economic Slowdown

GOOD agents know how to deliver good news, but GREAT agents know how to deliver difficult news. Economists and experts have forecasted a slowdown in the economy to come, and this webinar provides you with the tools and information necessary to prepare for what’s around the corner.

Get the Slides

Price to Sell Immediately (PTSI)

Homeowners last year had the opportunity to price their houses higher and let the market catch up, but this is changing!

Homeowners need to price their house right from the beginning. In a changing market, first impressions count!

As a real estate professional, you need to be prepared to have this conversation at your listing appointments, learn how to be ready with our 5 Elements of the Perfect Listing Presentation eGuide.

March 21, 2019

Is Your House Priced To Sell Immediately (PTSI)?

In today’s real estate market, with more houses coming to market every day and eager buyers searching for their dream home, setting the right price for your house is one of the most important things you can do.
How To List Your Home for the Best Price | Keeping Current Matters
February 12, 2019

How To List Your Home for the Best Price

Selling Your Home? Make Sure the Price is Right! | Keeping Current Matters
January 16, 2019

Selling Your Home? Make Sure the Price is Right!

Free PDF Download

5 Elements of the Perfect Listing Presentation

Every real estate agent must have a listing presentation—one that can set the right price and build the necessary trust in the seller. Find out how to make your own Perfect Listing Presentation in this eGuide.

Get the Guide

Establishing Trust in a Shifting Market

There are 3 questions you need to know how to answer in a Shifting Real Estate Market:

  1. What is happening in the market?
  2. Why is happening?
  3. How simply and effectively can you explain it to your customers?

To get the answers to these questions, download the How to Succeed in a Shifting Real Estate Market eGuide and get our daily blog to keep current with the latest information.

3 Things You Need in a Shifting Real Estate Market | Keeping Current Matters
January 24, 2019

3 Things You Need in a Shifting Real Estate Market

Whether you are thinking of selling your house or buying a home, today’s real estate headlines can be confusing – perhaps even concerning. What is actually happening with mortgage rates? Are home values dropping or are they just rising at a slower pace? What impact will the economy have on the housing market?

Free PDF Download

How to Succeed in a Shifting Real Estate Market

The role of the real estate agent has changed forever. How are you preparing to succeed in this new environment? This eGuide covers how this change redefines the role of a real estate advisor and the 3 steps agents must take to succeed in this New Market Reality.

Get the Guide

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