the top real estate videos of 2021
These Are the Most Shared Real Estate Videos of 2021

If we learned anything in the past year, it’s that video is a powerful resource that helps you connect with your sphere anywhere, anytime.

The fact is, if you’re looking to reach your audience, really reach them, video is the best medium to make sure your message sticks.

According to Hubspot, 81% of businesses now use video as a marketing tool — up from 63% last year. And that number is anticipated to continue to rise.

But even more than that, there’s a lot going on in real estate right now and people have questions. Video can be a powerful ally in helping you get the right message across to your clients.

Here are the top KCM videos real estate agents have shared this year.

4 Ways to Be Ready for a Bidding War

Bidding wars are one of the most common and most stressful side effects of an ultra-competitive market.

As an agent, it’s your job to not only set expectations but also prepare them for their best shot at success.

By sharing this video, you accomplish both! While you’re at it, share our infographic too.

Thinking of Getting Your House Ready to Sell?

Want to help your sellers get their homes ready for the market? Try sharing this video. 

A little paint and decluttering can go a long way. Make sure your client’s house is market-ready with these simple tips.

No Matter What the Groundhog Says, You Should Sell Before Spring

Ah, the spring market. The time of year when everyone and their next-door neighbor decide to sell their house.

If you want to help your clients get the most interest and the most return on their investment, try showing them this video. It may convince them to sell slightly early, increasing demand and making the overall process faster.

Why Pre-Approval Is Key in 2021

Have serious buyers who are not so serious about pre-approval? This is a great video highlighting all the benefits of starting the process sooner than later.

Not only does pre-approval show sellers they’re serious, it helps them understand their house-hunting budget, and makes them more competitive when they do decide to put in an offer.

Three Reasons to Buy a Home in 2021

Mortgage rates are still at record lows which means buyer demand isn’t expected to slowdown anytime soon.

Still, with so many questions about where the market is headed, you may have clients (or potential clients) who are hesitant to take the plunge.

Sharing this video is a great way to highlight the big benefits of buying a home in 2021, and show them you’re the agent for the job.

Bottom Line

As video continues to elevate the way we digest information, it’s never been more important to start making it a part of your business. 

Whether you’re sharing them on social, creating ads or sending them in emails, video’s benefits are bountiful. And we’re not just talking about listing walkthroughs. 

From market updates on Youtube (like above) to Instagram stories and webinars, your clients will appreciate (and respond better to) this powerful tool. 

And with Personalized Video, you don’t even have to make them. This KCM Pro feature offers you the chance to benefit from all the perks without the costly or time-consuming drawbacks of creating your own. Try it out and see how it can improve your business today.

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